Classification of methods for implementing enterprise strategy
https://doi.org/10.47370/2072-0920-2020-16-5-102-109
Abstract
Strategy development is one of the most important functions of enterprise management. In addition to a sound strategic plan for the successful development of an enterprise, an effective mechanism for its implementation is required. The set of actions to develop the strategy and its implementation create the prerequisites for the formation of a strategic management system. The purpose of the research is to develop and use a new approach to the classification of methods for implementing enterprise strategy, which is based on the principle of separation of methods in accordance with the tasks of strategic management. Functional approach has been used as a methodological basis of the research. It provides for the division of the strategic planning process into a number of aggregated functional tasks. Scientific publications and works of foreign and domestic scientists were used, devoted to the analysis of the formation of strategic prospects for the enterprise development. The eventual result of the research was a classification of strategic planning methods, where the main stages of the strategic planning process, the tasks of strategic choice and methods of their solution are put in logical correspondence. The main features of the classification of methods for developing and implementing a strategy are: scientific specificity or specialization; characteristics of expert information; stage of the strategy development process; the degree of determinism of the problem conditions. Theoretical significance of the research lies in the development of methodological foundations for the formation and functioning of the strategic management system of an industrial enterprise. The classification of methods of strategic planning proposed in the article in accordance with the functional characteristics of the stage of strategic planning is of practical importance. The results can be used in subdivisions of an enterprise management system that solve the problems of developing and implementing a strategy, as well as in the educational process when training bachelors in the areas of «Management» and «State and Municipal Management».
About the Authors
A. R. KhachemizovRussian Federation
Anzor Ruslanovich Khachemizov, department head, a lecturer
94 Chapaev str., Krasnodar, 350000, the Russian Federation
V. Z. Zarubin
Russian Federation
Vladimir Ivanovich Zarubin, Dean of the Faculty of Management, a professor of the Department of Management and Regional Economics, Doctor of Economics, a professor
191 Pervomayskaya str., Maykop, 385000, the Russian Federation
Tel.: 8 (8772) 52 18 28
A. K. Dorgushaova
Russian Federation
Asiyat Kaplanovna Dorgushaova, Dean of the Faculty of Information Systems in Economics and Law, Doctor of Economics, an associate professor
191 Pervomayskaya str., Maykop, 385000, the Russian Federation
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Review
For citations:
Khachemizov A.R., Zarubin V.Z., Dorgushaova A.K. Classification of methods for implementing enterprise strategy. New Technologies. 2020;16(5):102-109. (In Russ.) https://doi.org/10.47370/2072-0920-2020-16-5-102-109